BeatRoute SFA App

It equips your field teams with everything they need to execute your brand’s sales strategy at the territory level. BeatRoute is used by leading retail brands across FMCG, building materials, agri-inputs, auto aftermarket, pharma, and other retail distribution-led industries. This SFA app enables your field sales reps, merchandisers, in-store promoters, van sales reps, field marketing teams, demand generation teams, technical demo teams, and managers with every capability that they need to succeed in their respective roles. -- Set your sales goals -- Execute smarter -- Gamify your team -- Detect problems This SFA App is part of BeatRoute’s SFA-DMS platform, used by some of the biggest retail brands in the world to run their route to market. It is also known as the Sales Team App, Field Sales App or SFA Software.